John Chase Fort
Marketing AI & Operations Lead
[/>] Summary
Marketing AI & Operations Lead who builds the AI systems marketing teams actually adopt. Combines enterprise marketing operations experience, including a 350+ advisor program and compliance review cycles cut from 60+ days to 2, with hands-on work across governed content, AI workflows, enablement, and go-to-market systems.
[/>] Experience
Tracer Labs
AdvisoryAI Strategy Advisor
- Shaped Tracer's investor and buyer story for agentic commerce by translating its digital trust layer for identity, consent, authorization, and auditability into clear go-to-market language.
- Built a private, GitHub-backed knowledge library for company facts, investor materials, approved claims, and instructions used by the team's AI tools.
- Added sources, claim labels, owners, and review states so the team could see what was approved, what needed review, and where each statement came from.
- Built an outreach workflow that combines Sales Navigator research, public profile data, target-audience checks, confidence scoring, and human-reviewed drafts.
Independent
Product + systems workMarketing AI & Systems Builder
- Help teams choose where AI fits into daily marketing work, organize the information it can use, and set clear human review steps.
- Shipped CompliPost for compliance-aware mortgage content workflows and Kosmos for inspecting AI-agent files, prompts, tools, traces, and runtime changes.
- Built GTM OS, Flowcraft, and SignalScope for source-grounded GTM knowledge, human-reviewed campaign planning, and cited market intelligence.
- Made AI output easier to inspect by using source citations, structured outputs, review states, policy checks, and clear handoffs.
First Horizon Bank
EnterpriseSocial Selling & Field Enablement Lead
- Scaled regulated social selling to 350+ advisors across Mortgage, Wealth, Commercial, and Private Client by aligning content, approvals, publishing, reporting, and enablement.
- Reduced Legal and Compliance review cycles from 60+ days to 2 days by rebuilding procedures, approval standards, content structures, and reviewer handoffs.
- Managed 11,000+ advisor posts and a library of 500+ compliance-approved posts across several lines of business.
- Generated 116,000+ post views, 11,000+ clicks, and about 4,000 engagements, with performance tracked and reported each month.
- Owned 243 curated assets that drove about 2,000 direct clicks at an average of 7.3 clicks per article.
- Tripled adoption by rebuilding onboarding, campaign plans, automation rules, monthly reporting, and field enablement.
- Helped recruiting teams use the program when speaking with loan officers; First Horizon Bank recognized the work with Meaningful Impact and Distinctive Impact awards.
Community & Sponsorship Marketing Manager
- Expanded collegiate sponsorship execution from one university partner to six concurrent programs using existing campaign resources.
- Generated 2,000+ leads in two weeks through a geo-targeted sponsorship giveaway built around an existing university partnership.
- Managed 1,200+ Google listings for branches, ATMs, and advisors, keeping information accurate and improving local discoverability.
- Created partnership plans, campaign ideas, local events, and performance reports for business leaders.
- Coordinated digital execution across sponsorship representatives, local teams, and central marketing leaders.
AEXLAB
StartupDigital Marketing Manager, Growth & Community
- Turned founder, product, engineering, and community input into clear launch campaigns for VAIL VR.
- Generated 43,000 organic giveaway entries in 10 days with no ad spend by building a campaign around an AEXLAB-branded VR headset.
- Grew the community to 40,000+ members while generating about 500,000 organic impressions per month.
- Managed the CEO's social presence and turned technical product updates into posts that customers and community members could understand.
- Planned product announcements, creator partnerships, video, campaign tests, and community events with a small marketing team.
Studio Mint
IndependentPrincipal, Growth Marketing Consultant
- Built organic content systems for creators and digital-first brands that reached 10M+ views across competitive niches without paid media.
- Turned strong posts into reusable patterns for hooks, story structure, publishing schedules, and platform-specific formats.
- Managed client relationships and handled work from audience positioning and content strategy through publishing and performance review.
- Built Webflow sites and updated website content so each client's social and web presence told the same story.
Blade
OperationsCustomer Experience Manager
- Resolved time-sensitive customer issues across operations and frontline teams without compromising the standards of a premium travel service.
- Tracked repeat problems and standardized responses so teams could resolve common issues faster.
- Escalated operational problems, kept customers informed when plans changed, and helped improve the process after each incident.
[/>] Education
Syracuse University
B.A., Political Science and History & Culture of Music
[/>] Skills
- Marketing AI & Strategy
- AI enablement, adoption programs, marketing AI strategy, GTM strategy, buyer research
- Operations & Enablement
- Marketing operations, campaign operations, workflow automation, change management, content operations, governance
- AI Workflow Systems
- RAG, knowledge graphs, agent workflows, structured outputs, MCP, Claude Code, human review
- Content & Brand Systems
- AI content workflows, prompt libraries, brand systems, visual direction, lead magnets, rendering QA
- Certifications
- Claude API, Agent Skills, MCP Advanced Topics, Google Analytics, Google Ads Search
- Languages
- English (native), French (C1)